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Green tools

You want to work in a greener and more sustainable way? Check out the listed tools and feel free to send me your own recommendations. None of the listed tools is paid advertisement.

Woman working at desk

Sustainability analysis

Digital Beacon

Digital Beacon is an awesome tool that I always like to use for website analysis. It shows CO2 emissions, page size and many useful tips.


Ecograder is another tool that allows you to analyze websites. It also gives you detailed advice on how to make the site greener.

Website Carbon

Website Carbon is a simple tool that shows the website’s CO2 emissions compared to others and whether the site is hosted green.


GTMetrix is a performance checker that shows you more information about the loading speed and blockers of a website. There are also some tips for improvements.

Pagespeed Insights

With Google Pagespeed you can also check the performance and speed of the website. Including many tips on how you can improve it.

Globemallow browser add-on

Globemallow is a browser add-on that generates a report on the environmental sustainability of the website and gives advice on how to optimize it.

Images and videos


Shortpixel is the image compression tool I use the most. You can compress lots of images for free and it is super easy to use.

Smush WordPress plugin

Smush is THE WP plugin for image compression, lazy load and all kinds of other useful features. Highly rated from thousands of users.

Tiny PNG

Tiny PNG is compresses PNGs and JPEGs and is also very popular. You can add up to a pro plan or buy their Photoshop plugin.

Image Optim

Image Optim is a desktop tool for Mac (or a pay web version) with a lot of image features and great results.

RIOT optimizer

The Radical Image Optimization Tool is a desktop tool in which you can compress tons of different image formats. Really neat.


You want to compress videos? Handbrake is a small and super simple to use desktop tool with awesome results.

Web analytics

Cabin Analytics

Cabin Analytics is a website analytics tool with a very small footprint, high data security and completely without cookies. The tool also shows the CO2 emissions of individual pages.

Koko Analytics

Koko Analytics is a WordPress plugin with very high data security standards and low data volume. With the plugin, pages can be analyzed directly in the WordPress backend.

Plausible Analytics

Plausible Analytics is another transparent web analytics tool with a big heart for privacy and without using cookies. You can find out more about their structures in this article.

Micro Analytics

Micro Analytics also wants to contribute to the shift to transparent web analytics tools. All without cookies and with very little data consumption.

Simple Analytics

Simple Analytics too comes without cookies and sees data protection as the highest good. The team has even designed mobile widgets for quick smartphone checks.

Fonts, lazy loading, CSS/JS


Optimise used fonts with FontSquirrel or Everything Fonts. Unused characters are removed from the font sets, thus reducing the size many times over. You can find more information on this topic in the Mightybites article about fonts.

Image Lazy Loading

Only load images outside the viewport when they are needed. Therefore add the Lazysizes script to your pages or use WordPress plugins like Smush, Autoptimize or Hummingbird.

JavaScript and CSS

Optimize and compress JavaScript and CSS to significantly reduce data. Use either WordPress plugins like Autoptimize, Hummingbird, WP Rocket or your own scripts.


Caching temporarily saves your website as a static page and thus reduces a lot of data and CO2. Use for example W3 Total Cache or Hummingbird as WordPress caching plugin and achieve better results in performance and data load.

Office and communications

Video conferencing with Fairmeeting

Video chat with Jitsi on basis of the Fairmeeting servers. This way it’s green and your data is secure. Best for small groups.

Video conferencing with BigBlueButton

Start bigger video conferences with BigBlueButton in combination of Fairteaching as hoster. Best for big groups.


Nextcloud is a self-hosted data secure productivity tool with everything an office needs with cloud, data and messaging options.

Faircloud (in German)

Faircloud is a green cloud service that has a free starter package and additional options.

Miro Whit

Miro helps to switch from paper post-its to digital ones. Work as a team on whiteboards, with post-it’s, mind maps, kanban boards and more.


Mural is another workspace for visual collaboration and reduction of real life post-its and paper trash.


Mattermost is an open source messaging tool that serves as a great alternative to Slack, Microsoft teams and others. Plus, it comes with great data security.


Mostly known by data security passionates Cryptpad tool has cloud, document, kanban board and other features to offer.

Lamapoll (in German)

Create polls with Lamapoll that are green and data secure. Up to 50 participants per poll are free.


Plant trees while searching the world wide web with the search engine Ecosia. Thousands of trees are planted already and the search is getting better and better!

Instagram would be more fun with you

Instagram posts

Find your way. Be creative. Enjoy the journey.

Start to green your website

There are a few steps to take that really don’t hurt and are done pretty quickly. Start with eco hosting and then go further. Or start with compressing all your images. See more of that in my 6 steps on how to green your website

I’m happy to support you on that journey! Why? Because I want the internet to be less of an energy eating monster and more of a loving network. For the planet and our climate.

Analyse your website now

Go ahead and find out how heavy your website is. With Website Carbon you can find out how much CO2 / page view is emitted from your website. With GTMetrix (or similar tools) you can test how big your website is in terms of loading times and data load.

Btw, this is no ad, just recommendations.

Questions? Feedback? Let’s have a chat!

Whether it’s networking or planing on working together for a project – I’m happy to hear from you! Hit me up with a message or schedule a call.

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